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Purdue Extension program will help businesses attract talent by improving human resources skills

A woman shakes a man’s hand at a career fair The “Becoming the Employer of Choice” program offers seven virtual sessions that explore various human resource challenges. (Purdue University Agricultural Communications photo/Tom Campbell)

Purdue Extension will offer the “Becoming the Employer of Choice” series virtually starting Sept. 17. This program, developed by University of Wisconsin-Madison Extension, helps managers make their company or organization an employer that can effectively compete for the best available employees.

In addition to the daily responsibilities of keeping an operation or small business running, managers must also become human resource specialists to find and retain the best employees. The program’s content aims to improve human resource skills through hands-on activities and interactive sessions. The content is applicable to all small businesses.

“Industry has identified that the tight labor market and lack of labor currently available are issues,” said Jennifer Logue, Purdue Extension educator in Union County. “As a manager, you have to objectively ask yourself what your business’s strengths and weaknesses are and if it is the kind of place where people want to work. This program will help managers learn what they can do to attract the employees they are seeking.”

Attendees will learn effective and practical approaches to managing human resource challenges. The program’s seven modules consist of:

  • Addressing how different leadership styles are used
  • Reducing “mis-hires” and turnover through hiring best practices
  • Learning about organizational culture and how it impacts employee motivation and engagement
  • Identifying keys to create a motivating environment
  • Learning how to effectively communicate expectations to employees
  • Developing skills to provide effective feedback
  • Learning ways to address and work through conflict

The “Becoming the Employer of Choice” series will run from noon-1 p.m. ET on Sept. 17 and 24, and Oct. 1, 8, 15, 22 and 29. This program will be conducted virtually via Zoom and costs $40 for all seven sessions or $10 per individual session. Registration for this program is available at: https://tinyurl.com/BTEOC2024lunchnlearn. 

If you have questions about this event or need reasonable accommodations, contact Valerie Clingerman at clingerman@purdue.edu or 812-882-3509.

About Purdue Agriculture

Purdue University’s College of Agriculture is one of the world’s leading colleges of agricultural, food, life and natural resource sciences. The college is committed to: preparing students to make a difference in whatever careers they pursue; stretching the frontiers of science to discover solutions to some of our most pressing global, regional and local challenges; and, through Purdue Extension and other engagement programs, educating the people of Indiana, the nation and the world to improve their lives and livelihoods. To learn more about Purdue Agriculture, visit this site.

About Purdue University  

Purdue University is a public research institution demonstrating excellence at scale. Ranked among top 10 public universities and with two colleges in the top four in the United States, Purdue discovers and disseminates knowledge with a quality and at a scale second to none. More than 105,000 students study at Purdue across modalities and locations, including nearly 50,000 in person on the West Lafayette campus. Committed to affordability and accessibility, Purdue’s main campus has frozen tuition 13 years in a row. See how Purdue never stops in the persistent pursuit of the next giant leap — including its first comprehensive urban campus in Indianapolis, the Mitch Daniels School of Business, Purdue Computes and the One Health initiative — at https://www.purdue.edu/president/strategic-initiatives.

Media contact: Olivia De Young, odeyoung@purdue.edu

Agricultural Communications: Maureen Manier, mmanier@purdue.edu, 765-494-8415

Media Contact

Olivia De Young
odeyoung@purdue.edu
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