Skip to Main Content

Workshops to Improve your Business’ Online Presence and Increase Sales

In 2017, Extension Community Development and the Purdue Center for Regional Development (PCRD) sought a way to help Indiana small businesses enhance their online presence. Together they created the Digital Ready Businesses program, hosting numerous hands-on training sessions through educational workshops. Now, in 2022, the program has been updated to add new content that reflect current trends. The twelve workshops are available to teach entrepreneurs and small business owners strategies on how to create a digital ready business.


A digital ready business is one that understands the importance of the digital economy and has technical knowledge to incorporate digital strategies. The workshops, led by Purdue trainers, are focused on strengthening this technical knowledge to give businesses an edge in the booming digital economy.




This current series of workshops has a topic for every level of technical knowledge from “Website Basics” to “Email Marketing Analytics.” Workshops on emerging technologies and social media strategies can help business owners develop their online presence and attract more customers.


Businesses participating in our workshops have reported increased sales, customer base and customer engagement.  Over 90% of these businesses recommend the workshops to other business owners. It is an opportunity to learn a variety of essential tools to help businesses overcome digital obstacles.





We are holding a series of online workshops for Indiana businesses in May and June. Sign up for one or all of the workshops!  These workshops cost $25 each or $250 for the whole series.

Thanks to a Small Business Administration grant received by the Northeast Indiana Innovation Center (NIIC), these workshops can be offered free of charge to employees in Adams, Allen, Dekalb, Huntington, Kosciusko, Lagrange, Noble, Steuben, Wabash, Wells and Whitley counties.

Featured Stories

Capital Comments
How Much Will Homeowner Property Tax Bills Rise in 2024?

Last year Indiana homeowners were hit with property tax bill increases averaging 17 percent, an...

Read More
Capital Comments
Farmland Property Taxes May Keep Increasing

The memo was posted at the end of December, on the Indiana Department of Local Government Finance...

Read More
Capital Comments
Taking Inflation Apart

Since then inflation has come down a lot. As of November 2023, prices were 3.1 percent higher...

Read More
Purdue Extension.
Helping Those Most in Need

As we enter the 'holiday season,' I encourage you to reflect on how you can make a...

Read More
Capital Comments
How Much Will Homeowner Property Taxes Rise in 2024?

The second installment for 2023 property taxes was due earlier this month. If you’re a...

Read More
Capital Comments
How Can a Homeowner Calculate the Cost of a School Referendum?

Election Day is coming up, and 12 Indiana school districts have put property tax referendums on...

Read More
To Top