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Product Price Calculator

This tool can help you determine the price of your product so that you break even, or even realize some revenue to help cover costs of future product updates. Get started by filling in the boxes below, or by contacting your AgComm Beat Editor to help you determine product pricing.

You MUST fill in every box before you hit "Calculate." When you are unsure of a value, type in "0".

Item Information
Pricing

Pricing

The retail price is going to be the major factor when finding the appropriate net revenue. If you're in the negative, then you will either need to increase your retail price, decrease bulk discount, or lower the marketing percentage.

Marketing

Marketing

We suggest 5% to 10% of projected gross revenue be reserved for marketing and awareness programs.

Predicted Sales

To determine the projected revenue, we need to determine what percentage of the products will be sold at what price, and to what customer category. Verify that your total equals 100.

Predicted Sales

Your sales predictions in this section will give you a more accurate prediction of net revenue.

Calculations

Calculations

You won't enter any numbers in this section; however, this section will allow you to make educational guesses for your retail price and discounts based upon the net revenue you will make. Here is The Education Store fee breakdown. There are two parts to the fee.
1. Percentage of sale price:
  Orders $50 & under: 27% fee
  Orders Above $50: 17% fee
2. Fixed, per-order charge regardless of total cost: $0.75

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